In May 2004, Paris unveiled her own brand of perfume in conjunction with Parlux Fragrances. “It’s really hot…I mixed all these scents together….it smells so good,” she revealed. Naturally, the perfume was destined to be called Paris Hilton. The perfume was so successful that the manufacturers decided to follow it up with a second Paris Hilton fragrance, called Just Me. A men’s fragrance, Heir by Paris Hilton has also been launched by Parlux. Read more about Paris Hilton perfume.